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Dan Liang

I write about stalled products and offers, and the evidence behind a decision to fix, narrow, pivot, or stop.

Work

Founder, Direction Reset Review

Your Monitoring Reports Are Accurate. Are They Still Worth Sending?

Your Monitoring Reports Are Accurate. Are They Still Worth Sending?

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2 min read

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Nearly 200 ad clicks. Zero signups. Did the software fail?

Nearly 200 ad clicks. Zero signups. Did the software fail?

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2 min read
Revenue is still low. Is the next fix progress—or another reason to stay?

Revenue is still low. Is the next fix progress—or another reason to stay?

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2 min read
Keep building your SaaS, or charge for the help customers ask for?

Keep building your SaaS, or charge for the help customers ask for?

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2 min read
The Numbers Moved. The Next Decision Did Not Get Easier.

The Numbers Moved. The Next Decision Did Not Get Easier.

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1 min read
What a Public $3K MRR Plateau Can—and Cannot—Show

What a Public $3K MRR Plateau Can—and Cannot—Show

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1 min read
Why a Waitlist Can End in Zero Sales

Why a Waitlist Can End in Zero Sales

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1 min read
Why a Compliment Is Not Yet a Buying Signal

Why a Compliment Is Not Yet a Buying Signal

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1 min read
AI Tool Works Well But Nobody Uses It

AI Tool Works Well But Nobody Uses It

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1 min read
A Vibe-Coded App Can Work and Still Have No Users

A Vibe-Coded App Can Work and Still Have No Users

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1 min read
3,000 Cold Emails and No Customers Do Not Explain the Silence

3,000 Cold Emails and No Customers Do Not Explain the Silence

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1 min read
A Waitlist Signup Is Not a Purchase Forecast

A Waitlist Signup Is Not a Purchase Forecast

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1 min read
Free Signups Do Not Forecast Paid Customers

Free Signups Do Not Forecast Paid Customers

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1 min read
A Working Vibe-Coded App Does Not Prove Demand

A Working Vibe-Coded App Does Not Prove Demand

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1 min read
When Funnel Fixes Do Not Move a $3K MRR Plateau

When Funnel Fixes Do Not Move a $3K MRR Plateau

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1 min read
Free Downloads Are Not a Paid-Demand Measure

Free Downloads Are Not a Paid-Demand Measure

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1 min read
A Listing Shows Availability, Not Adoption

A Listing Shows Availability, Not Adoption

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1 min read
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