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GOOGLE ANALYTICS + ANTIGRAVITY via MCP: How to Fix the Most Annoying Part of Analytics Implementation

GOOGLE ANALYTICS + ANTIGRAVITY via MCP: How to Fix the Most Annoying Part of Analytics Implementation

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5 min read
Using the GA4 MCP Server with Python: A Practical Guide

Using the GA4 MCP Server with Python: A Practical Guide

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4 min read
What channel are Email and SMS in GA4 — Google's official spec has the answer

What channel are Email and SMS in GA4 — Google's official spec has the answer

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7 min read
What goes into utm_source for TikTok and LinkedIn Ads — Google's official list has only 5 rows

What goes into utm_source for TikTok and LinkedIn Ads — Google's official list has only 5 rows

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4 min read
What goes into utm_medium for Meta Ads — the GA4 regex that decides Paid Social vs Organic Social

What goes into utm_medium for Meta Ads — the GA4 regex that decides Paid Social vs Organic Social

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3 min read
Server-Side Tracking: GA4 + Meta CAPI Without Losing 40% of Your Conversions

Server-Side Tracking: GA4 + Meta CAPI Without Losing 40% of Your Conversions

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11 min read
Copy-Paste Ready: Auto-Export GA4 + Search Console Data with TypeScript

Copy-Paste Ready: Auto-Export GA4 + Search Console Data with TypeScript

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3 min read
Google Analytics 4: access data via Data API (Step-by-step)

Google Analytics 4: access data via Data API (Step-by-step)

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4 min read
Why your GA4 custom events break at 6 months — A 3-layer mental model

Why your GA4 custom events break at 6 months — A 3-layer mental model

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4 min read
UTM parameters: how to use them correctly and the 4 patterns that break GA4 channel grouping

UTM parameters: how to use them correctly and the 4 patterns that break GA4 channel grouping

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5 min read
Why fixing 'Direct/None' alone won't reduce GA4's 'unknown traffic'

Why fixing 'Direct/None' alone won't reduce GA4's 'unknown traffic'

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4 min read
GA4's 'Direct / (none)' is mostly measurement loss, not user behavior

GA4's 'Direct / (none)' is mostly measurement loss, not user behavior

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4 min read
How I Set Up Server-Side GTM Tracking with Stape.io, GA4 and Google Ads on a Drupal 11 Marketplace

How I Set Up Server-Side GTM Tracking with Stape.io, GA4 and Google Ads on a Drupal 11 Marketplace

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3 min read
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