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AI Overview Traffic May Be Hiding in Direct: What 51,200 Referral Events Show
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 16
AI Overview Traffic May Be Hiding in Direct: What 51,200 Referral Events Show
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5 min read
ChatGPT UTM Bug Sent Referral Traffic to Direct During the GPT-6 Rollout
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 16
ChatGPT UTM Bug Sent Referral Traffic to Direct During the GPT-6 Rollout
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5 min read
Posit AI Pass Makes AI Disclosure an Explicit Expectation for Published Work
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 16
Posit AI Pass Makes AI Disclosure an Explicit Expectation for Published Work
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5 min read
Google Ads AI Mode Uses Existing Campaigns, but Measuring Results Is Still Difficult
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 16
Google Ads AI Mode Uses Existing Campaigns, but Measuring Results Is Still Difficult
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6 min read
AI Visibility Is Not One Score: How Brands Should Audit ChatGPT, Gemini and Claude
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 16
AI Visibility Is Not One Score: How Brands Should Audit ChatGPT, Gemini and Claude
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6 min read
Google AI Mode Follow-Ups Offer a New Way to Find Buyer Content Gaps
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 16
Google AI Mode Follow-Ups Offer a New Way to Find Buyer Content Gaps
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5 min read
Publication Deferred: AI Browsing Attribution Claim Remains Unverified
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 16
Publication Deferred: AI Browsing Attribution Claim Remains Unverified
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1 min read
What is prompt fan-out?
Pineprompt
Pineprompt
Pineprompt
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Oct 16
What is prompt fan-out?
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5 min read
OpenAI Expands ChatGPT Ads With Visual Formats and Third-Party Measurement
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 15
OpenAI Expands ChatGPT Ads With Visual Formats and Third-Party Measurement
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5 min read
Google Ads AI Max Migration: Broad Match and ACA Move Before DSAs
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 15
Google Ads AI Max Migration: Broad Match and ACA Move Before DSAs
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5 min read
Cloudflare Separates AI Training From Search, but Googlebot Rules Need Careful Review
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 14
Cloudflare Separates AI Training From Search, but Googlebot Rules Need Careful Review
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5 min read
How Google Review Replies Can Protect or Damage Customer Trust and Reputation
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 15
How Google Review Replies Can Protect or Damage Customer Trust and Reputation
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5 min read
Google Preferred Sources Adds Publisher Follower Data to AI Search Measurement
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 15
Google Preferred Sources Adds Publisher Follower Data to AI Search Measurement
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5 min read
Reddit’s Expanding Role in AI Search and What It Means for Content Strategy
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 15
Reddit’s Expanding Role in AI Search and What It Means for Content Strategy
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5 min read
How Local E-E-A-T Audits Can Improve AI Search Visibility Across Markets
Ali Farhat
Ali Farhat
Ali Farhat
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Oct 14
How Local E-E-A-T Audits Can Improve AI Search Visibility Across Markets
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5 min read
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